Wendy's hallmark square hamburgers and homey atmosphere were introduced in Columbus, Ohio, in 1969, and since that time the company has enjoyed phenomenal growth.

Wendy's International, Inc. is the operator, developer, and franchiser of the Wendy's restaurant chain, which is the number three hamburger chain in the United States, trailing McDonald's and Burger King. At the end of 2001, there were more than 6,000 Wendy's restaurants around the world; about 5,300 of these were located in the United States with the balance located in 26 other countries and territories.

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Fresh Approach to Salads

Wendy’s is challenging consumers to look “beyond the bowl” because it’s not what your salad goes into, it’s what goes into your salad.  Consumers want to understand where their food comes from now more than ever and when it comes to salads, there’s a big difference between fresh made and freshly assembled.

Building on Wendy’s founder Dave Thomas’ promise that “Quality is our Recipe,” Wendy’s delivers fresh, quality ingredients in each of its premium salads.

Chief among Wendy’s fresh approach to salads are these everyday commitments:

Fresh from the Farm – Wendy’s delivers fresh shipments of produce to each restaurant throughout the week to ensure that we are serving our customers fresh ingredients.
Prepared Today – In each Wendy’s restaurant, crew members chop fresh iceberg and romaine lettuce, cucumbers, red peppers and tomatoes every day.
Only the Best – The commitment to quality extends to other Wendy’s salad ingredients, including premium, white meat, freshly grilled chicken breasts and thick cut Applewood Smoked Bacon that are cooked in house and placed warm on every salad ordered.

All of Wendy’s salads feature delicious ingredients that unite to create flavorful dishes, offering customers new tastes and food experiences. Three of the featured salads from Wendy’s current premium salad lineup are:
  • Wendy’s BBQ Ranch Chicken Salad harkens to the days of a smoky, backyard grill, with its fire-roasted corn, freshly-diced tomatoes, light and lively spring mix combined with Applewood Smoked Bacon and grilled chicken drizzled with savory BBQ sauce, and topped with creamy Marzetti Simply Dressed BBQ Ranch Dressing.
  • Wendy’s Apple Pecan Chicken Salad marries the crisp, refreshing snap of ripe red and green apples with the delectable crunch of roasted pecans. This springtime splendor harmonizes sweet and savory throughout, with delicious cranberries and creamy blue cheese crumbles topped with warm grilled chicken and Marzetti Simply Dressed Pomegranate Vinaigrette.
  • Wendy’s Asian Cashew Chicken Salad is a twist on the typical Asian salad, with on trend, flavorful ingredients like fire roasted edamame, fresh red peppers and cucumbers, spicy roasted cashews, warm grilled chicken breast, and Marzetti Simply Dressed Light Spicy Asian Chili Vinaigrette.




1 comment:


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